
Active Buying Centers: How to Find and Act on Group Buying Signals
Jeroen Bouwmeester

Content That Clicks: Where Your CMS Meets Customer Data
Maatje van Broeckhuysen

The 2025 CDP Market Shake-Up: What You Need to Know
Hanneke Kuipers




How to Choose the Right Customer Data Platform for Your Business
Jeroen Bouwmeester

Mapping the Customer Data Platform Landscape
Guus Rutten

What is a Customer Data Platform (CDP)?
Guus Rutten